PAID ADVERTISING

In today’s competitive world, relying solely on organic channels to deliver traffic is becoming increasingly difficult. Businesses are encouraged to purchase advertisements in order to compete in a crowded landscape.

 

Ad spaces have increased across the digital market, from the established Google and Bing to the challengers, Facebook and LinkedIn. While opportunities grow, the market becomes more competitive. Because the top spot on Google search results is not always an organic result, competing frequently now means paying to compete.

 

Because this is the market reality, your business must accept it. Paid advertising is among the fastest possible ways to help potential clients learn about your company and its products. Rather than just queuing up for people to find you organically, you can buy advertising that enables you to target specific audiences.

So begin seizing opportunities with our Paid Advertising campaigns. 

Pay Per Click

We offer five types of paid advertising

 

Paid Search Advertising: It is the most popular type of Advertising, also known as PPC marketing. Google AdWords and Bing Ads, show ads to users who search for specific keywords. Campaigns are created by writing ad copy, selecting relevant keywords, and selecting a suitable landing page on the website.

 

Social Media Advertising:  Facebook and other social media platforms have a large number of users who could be your potential customers. PPC advertising on these platforms can assist you in increasing website click-through rates. Campaigns can help raise awareness of your company’s products or services. Specific populations and preferences can be targeted using the networks. Facebook ads, Instagram ads, LinkedIn ads, and Twitter ads are generally used for Social media marketing.

 

Display Ads: Display ads are banner, image, or text ads that appear on various websites and are chosen to target specific audiences. These advertisements will contain a link to the website. They have a lower click-through rate than search ads, but they can be useful for increasing brand awareness. Banner placement is done at the top, bottom, or sides of web pages. 

 

Video Advertising: Video ads are one of the most popular types of advertising in today’s digital marketing environment as they are eye-catching, entertaining, and excellent for telling compelling stories that a display ad simply cannot. The primary ways in which advertisers will use video ads are instream video ads and out-stream video ads. 

 

Native advertising: This type of advertising is simply ad content that is embedded in another piece of content. They are classified as “non-disruptive” ads and typically take the form of sponsored content. These ads will blend in with the style and flow of the content they appear in without being intrusive or disruptive. Native ads are “slipped” into content in a non-disruptive and appealing manner. They can take the form of blog posts, videos, photos, and so on.

 

Testimonials

Get In Touch With Us

Please call/email us and we will be happy to assist you.