Video is now the most accessible delivery method and an excellent & highly impactful way to communicate to your audience in an emotional and engaging manner, using real people. They are the connection with the audience in a way which convinces them to use your product or service.
Challenge And Solutions
Pss Mobilety challenged us with a task of creating a promotional animated video for his website NightOwlAutoshop.com. He then requested for an explainer video that would illustrate the entire process for loading an application. The video also needed to reflect the look, feel and the entire process with a person’s voice over explaining the process. Though this was the first of its kind for us, we took the challenge as he was our existing client. The client wanted groundbreaking videos, and we wanted to show our own caliberity, so these videos would have to look and sound like nothing we had done before.
We knew upfront that the clients had a great sense of imagination. They specifically wanted a video that would not only explain and promote their product but also motivate their sales team. Animated and dynamic videos make people feel they are participating and involved in your story. They share in and want to be part of the passion your staff, or customers show.
Our team worked out very hard to showcase various features of his product (software) and his eBooth app. We built an animation to keep viewers engaged. We leveraged our extensive experience as we planned out the production. Even before the video production began, we spent a huge amount of time planning the post-production and writing the storyboard.
We started the build-out of the timed animatics, which involved putting the still images of the storyboard to time and making sure all actions fit and made sense within the overall timeframe of the production. Finally the animated video was completed and then converted into final required formats for delivery.
Results & ROI
The client loved the video, which quickly became an essential selling tool. After recognizing this success, the client commissioned us to make another video which was entirely different from the previous video which was also successfully completed. Till date we have made three videos for the client.
The client originally intended to use the videos only internally, but their sales force liked the video so much that they took the initiative to show the video to clients while selling their software and application.
The NightOwl VIdeo
eBooth Action App
eBooth Mobilety App
From The Clients
We have a very interactive partnership with AuroIN and have found them to be very flexible in their approach. They have sound knowledge of the digital marketing and web development space. Although they generally take care of content, they are also happy to take suggestions and content directly from us. Inquiries generated from the web as a result of their work have definitely had a positive impact as an additional sales channel. We've found that where others give you a "canned' list of deliverables and then walk away, AuroIN is happy to scale their services up or down according to seasonal decisions we make. They are very responsive and provide performance reporting. Our overall experience with AuroIN has been very good.
Manager Operations Gala Travels Inc. Canada - Markham
Great Company, very knowledgeable of digital marketing. My sales are up and continue to grow. Looking forward to this continued business relationship.
Owner, Clocks Around The World San Jose, CA
I have used AuroIN to host, create, modify and manage my website for the last couple of years. This past winter, I had them convert the website content from Drupal to Wordpress. Page load speed was slower after the conversion. Last month I had AuroIN update the site to the recent version go Wordpress, make it ready for 5,0, and optimize the site to reduce download times and improve the visitor experience. The AuroIN website team did a great job and it was completed in the quoted time.
Extractorsled Escondido, CA
Vijay and his team are very professional. I am very pleased with their work and work ethic. They kept me updated on the progress step by step and quick to make changes that I requested along the way.
D. Westry Enterprises, LLC New Jersey, USA
The video generated by AuroIN for our product NightOwl ( ******************** ) far exceeded our expectation. In fact the, the video was produced for us was much better than the demo video shown to attract us. While the project took a little longer then stated (the only negative ) the final product far exceeded our expectation!
Owner, pss Greater Boston Area
This company is awesome! They fixed my website in a few days at a very reasonable price!. Stephen & Manas did an amazing job from beginning to end. amazing customer service! The website was clean and easy to navigate through. Highly recommend!!
A1 Super Services Rockville, Maryland
My website had a lot of issues, we built it ourselves, and it is 170 pages. There are errors, it wasn’t mobile-friendly, and I got crazy high bids from other companies to fix it, and they wanted me to sign 12 months contracts. Nick, of Aaron, reached out to me and told about his service. I am the most skeptical person in the world and have questioned everything, and I have done one big issue at a time. So far, they have fixed the errors, made my website mobile friendly and I have scheduled more work!
Owner, Portland Creative Realtors, Portland